Gambling & Betting Encyclopedia

The Ultimate Gambling Glossary

Everything you need to know about sports betting rules, casino mechanics, crypto wagering, and affiliate tracking terms in plain language.

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Showing 6 terms in Affiliates & Marketing starting with "c"

Affiliates & Marketing

Chargeback

When a player disputes a card transaction, resulting in reversed affiliate commissions.

Affiliates & Marketing

The percentage of referred players who stop wagering and become inactive after initial deposits.

Affiliates & Marketing

The percentage of total visitors who register and make their first deposit (FTD).

Affiliates & Marketing

The duration (e.g. 30–90 days) an affiliate tracking cookie remains active before user registers.

Affiliates & Marketing

The advertising cost paid for every single visitor click in paid traffic campaigns.

Affiliates & Marketing ★ Key Concept

A commission model paying a flat one-time bounty for every qualified depositing player (FTD).